Twitter.com has become very popular in today’s internet world. A February 2009 Compete.com blog entry ranks Twitter as the third largest social network (behind Facebook and MySpace), puts the number of users at roughly 6 million and the number of monthly visitors at 55 million. Those are numbers that are hard to ignore and is why it’s a great time to get a foothold in promoting your brand.

Twitter is a social networking and micro-blogging service that allows its users to send and read other
users updates (known as tweets), which are text-based posts of up to 140 characters in length. Updates are displayed on the user’s profile page and delivered to other users who have signed up to receive them.

If your new to twitter or want to get going on promoting your t-shirts it’s pretty straight forword but there are some choices that will give you better results.

Sign up for a free account at http://www.twitter.com . It’s effortless and takes a couple of seconds.

The username you choose is very important. Everyone will know you by your username. You will be
passing your link around so choose your business or brand name.

Put up a picture or your logo. You’ll have a much better chance of gaining followers than if you use the default picture. I usually use a larger version of my website’s favicon.

Create a profile. Tell people about your brand. I myself don’t follow anyone that doesn’t have some kind of profile.

Put your website’s link in your profile or if your brand has an interesting blog use that URL. After all, what you’re doing here is promoting your brand so you need to make it noticeable. By far most of my twitter traffic comes from people checking my profile and clicking on my link.

Now, tweet something. There is nothing worse than when I check a new person who is following me, to see if I want to follow them back, is when they have no tweets. Why would I follow anyone when there is nothing to follow?

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