Bigcartel just introduced this new feature to allow google analytics on your store. This isn’t anything new but now you can get e-commerce data which is amazing news. What this will allow in google analytics is for you to see exactly where your sales are coming from. So now that you can track where your sales are coming from you can spend your time on those areas which bring you the most money. This has been a feature I have been waiting for for a while and it is finally here. I would highly recommend bigcartel for any clothing company starting out.
Get more info on bigcartels blog http://help.bigcartel.com/articles/42-google-analytics